New research out today has discovered that 'casual games can indirectly boost brand awareness.' Online brands have found that by adding a game to their website which their web visitors spend typically ten to fifteen minutes per day playing, allows customers to interact with their brand – without … [Read more...]

When it comes to promotional products and toys, guaranteed a place in everyone's top ten list, is the Rubik's Cube. A speed cubing competition was featured on this blog only a few weeks ago, proving how relevant this item of promotional merchandise is to today's market and now it seems that the … [Read more...]

There are some toys that are so timeless that, thankfully, they are never outgrown by technology. The Rubiks cube is one such item. Going strong since the 1980s and having sold over three hundred and fifty million units world wide, the Rubiks cube is the ultimate promotional merchandise toy. As … [Read more...]

The Independent recently ran an article which reported from the largest toy fair in America. The 107th annual American International Toy Fair was visited by over twenty thousand retailers all hoping to get a heads up on the next 'must have' toys. Amongst those destined to be big in the coming year … [Read more...]