Marketing is a funny thing. Companies will often go out on a limb to create an image that excites consumers and makes their brand stand head and shoulders above the rest. Sometimes, though, even the general public is not taken in by the end result. Whilst thousands of X Factors fans scream "down … [Read more...]
In a bid to drive tourism figures, Visit Wales has taken the unusual step of launching a 'warts and all' advertising campaign. The million pound marketing campaign will hit television screens this week and follows a 'real' family as they travel around Wales. Hoping to attract a similar market as the … [Read more...]
